Senior Vice President, Paid Media Job at Confidential, Chicago, IL

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  • Confidential
  • Chicago, IL

Job Description

Senior Vice President, Paid Media

About the Company

Globally focused integrated communications agency

Industry
Public Relations and Communications

Type
Privately Held

Founded
1998

Employees
501-1000

Categories

  • Consulting & Professional Services
  • Public Relations
  • Advertising Services
  • Advocacy
  • Consulting
  • Agency

Specialties

  • consumer/brand marketing
  • health
  • digital strategy
  • enterprise technology
  • social media
  • corporate/public affairs
  • reputation management
  • technology
  • content strategy
  • media relations
  • stakeholder outreach
  • research/planning
  • sports/entertainment
  • multicultural
  • consumer technology
  • crisis/issues management
  • data analytics
  • paid media
  • content creation and marketing
  • and content creation and marketing

Business Classifications

  • B2B
  • SAAS
  • Enterprise

About the Role

The Company is seeking an SVP, Paid Media to lead the strategy and execution of paid media programs, with a focus on paid social, direct and programmatic display, media partnerships, and SEM. The successful candidate will be responsible for driving the existing client business and contributing to the growth of the paid media practice within the digital team. This role requires an entrepreneurial spirit, a vision for the future of paid media, and the ability to create a unique direction for the digital team. The SVP, Paid Media will be expected to develop integrated media strategies, support brand storytelling, and key campaign moments, and have a strong background in both B2C and B2B work, including lead generation campaigns. Applicants for the SVP, Paid Media position at the company should have a minimum of 10 years experience in the media industry, with at least 5 years in a leadership role. The role demands a candidate with a deep understanding of ad platforms, particularly Meta, Google Ads, TikTok, and LinkedIn, and a proven track record in managing paid social, programmatic, and search campaigns. The ideal candidate will be highly analytical, have a strong grasp of performance metrics, and be adept at client counsel. Experience in SEO and with top consumer, e-commerce, and healthcare brands is a plus. The role also involves team management, career development, and a hands-on approach to mentoring junior team members. The candidate should be an eager learner, a collaborative partner, and an empathetic communicator, with the ability to thrive in a fast-paced environment.

Hiring Manager Title
Head Chicago digital practice

Travel Percent
Less than 10%

Functions

  • Advertising/Media Planning
Confidential

Job Tags

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