Job Description
Who We Are:
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
At VML, we create connected brands. We resist the usual ways of seeing, doing and thinking - harnessing creativity, technology and culture - to reimagine the entire connected consumer experience. Our goal? To create work that becomes part of people's lives, to drive value for our clients and, in the best of cases, to impact the world.
As part of the WPP Group, VML offers one of the best overall compensation packages in the business.
Are you a bold, visionary leader who thrives on creating refreshing and culturally iconic work? We're seeking a Creative Director to lead transformative campaigns for some of the world's most recognized and beloved brands.
What You'll Do:
Partner with a Copywriter to concept and execute innovative, social-first campaigns for a major QSR client, specifically targeting the US Hispanic & International markets.
Develop visually compelling and culturally relevant creative across all platforms, including social media, digital, and potentially broadcast.
Stay up-to-date on the latest social media & design trends, cultural insights, and Gen Z behaviors.
Contribute to the development of international toolkits for the US Hispanic market.
Oversee a team of talented creatives, providing mentorship, guidance, and inspiration.
Collaborate closely with the broader client team including; strategy, account management, and production teams to ensure seamless campaign development and execution.
Present creative work to clients, effectively communicating the strategic rationale and creative vision.
Foster a collaborative and positive team environment that encourages creativity and innovation.
What You'll Need:
10+ years of experience in advertising or marketing, with a proven track record of developing award-winning creative campaigns for the US Hispanic market.
Proficiency in Adobe Creative Suite and other relevant design software.
Native fluency in Spanish and English preferred, with a deep understanding of US Hispanic culture.
Deep experience in social media strategy and content creation, with a strong understanding of platform best practices and emerging trends.
A portfolio showcasing a diverse range of work across multiple platforms, demonstrating creative excellence and a keen eye for visual storytelling across both social and traditional media.
Exceptional conceptual and strategic thinking skills, with the ability to translate complex marketing challenges into compelling creative solutions.
Strong leadership and communication skills, with the ability to inspire and motivate a team.
Experience working with QSR or other relevant brands is required.
Must be based in Miami or willing to relocate.
If you're a passionate and driven creative leader with a proven track record of success, we encourage you to apply. Join our team and help us create connected brands that make a real impact.
VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
$100,000-$230,000 USD
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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